The work we do today shapes how people work tomorrow
I’m Ben — a systems thinker, builder, and job architecture tragic.
WorkLuma is where I explore how tasks, roles, and capabilities are being redefined in a world of automation and AI.
It’s not a company. It’s a sandbox for sharp thinking and better questions.
Practical curiosity
I’ve never been interested in frameworks for the sake of frameworks. I dig into job design, skills, and workflows because that’s where real transformation happens — and because I enjoy the mess.
Always evolving
The world of work doesn’t stand still, and neither do I. I experiment, test, and rework ideas constantly.
The goal isn’t perfection — it’s momentum.

How I work through ideas
Notice
I start by spotting friction — the weird edges, inefficiencies, or patterns in how work is structured.
Frame
I map the problem using models or taxonomies to understand what’s actually going on beneath the surface.
Test
I build lightweight tools, frameworks or provocations — anything to push the thinking from theory to something real.
Share
Once something clicks, I publish it. Sometimes as a blog post. Sometimes as a system sketch. Always open to critique.
Where I’m focused
WorkLuma is my way of making sense of how jobs, tasks, and skills are evolving — and sharing those insights with anyone wrestling with the same shifts.
Rethink, rebuild, rehumanise
I’m here to challenge how work is defined and designed — using systems thinking, smart automation, and a healthy dose of questioning. The goal? Less busywork. More clarity. Better jobs.
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A future of more meaningful work
I imagine a world where humans do less grunt work and more high-impact thinking — where AI handles the repeatable, and people focus on what actually matters.
Ben's credentials
The benefits of my approach
Systems-led, not buzzword-led
I focus on structure, context, and interdependencies — not trends or surface-level fixes. It’s about solving from the inside out.
Built to evolve
WorkLuma ideas are made to flex. They’re not locked into one tool or org chart. They grow with the way work changes.
Clarity over complexity
The goal isn’t to sound smart. It’s to make complex workforce problems easier to see, talk about, and act on.